ABOUT
J Sinclair Studio is the independent brand strategy and digital design practice of Joshua Sinclair.
A decade of strategic creative work helping growth-stage companies find what makes them different. Partnerships across world icons like Virgin, multi-year retainers with growing ventures, and independent businesses in music, fintech, sustainability, and the charity sector. Working globally from the UK.

Select clients
Virgin StartUP · Elevate · Edge Connect
KLC Consulting · Dama Dama
CAPABILITIES
Three SERVICE pillars.
One integrated practice.
01
Research
& Strategy
The thinking layer. Every engagement starts here, with the research and analysis that makes every creative decision defensible.
Strategic audit · Cultural research · Competitive intelligence · Brand positioning · Audience insight · STRATEGIC Roadmap
02
Brand
& Digital
The visible layer. Strategy made tangible across every touchpoint.
Visual identity · Website design & build · Verbal identity · Content direction · UX strategy · BRAND SYSTEMS
03
Growth & Ongoing Support
The compounding layer. Launch is the beginning. The most valuable work usually happens after.
Quarterly strategic reviews · Brand guardianship · Content & editorial strategy · SEO & digital visibility · Digital presence guidance · Ongoing creative direction
APPROACH
In a world where anyone can make anything, strategic clarity is the challenge, THE SOLUTION - and the difference.
Why does your company exist? What makes you genuinely different? How do you communicate that in a way that cuts through?
That's what I do. Starting every engagement the same way, with research and understanding:
01
Cultural Landscape
02
Audience & Behaviour
03
Competitive Intelligence
04
Strategic Positioning
05
Brand & Digital Build
06
Growth Strategy
HOW WE CAN WORK TOGETHER
Three ways to engage.
01
Two-week strategic sprint. Market, audience, competitor, and positioning analysis with actionable recommendations.
Cultural & Brand/Digital Strategy Audit
02
Positioning, brand identity, and digital build. Final pricing depending on scope. Research through to launch.
Strategic Brand & Digital Project
03
Ongoing brand strategy, creative direction, digital optimisation and growth support. Three-month minimum.
Ongoing Strategic Partnership